Participant.co.uk System: Mobile and Tablet Integration

Hello and welcome to new visitors and old. Today we will be talking about the importance of having a mobile friendly event page to sell your tickets through. As many of you are aware, each and every event, ticket and registration page set up on Participant.co.uk is now mobile friendly.

Image courtesy of Salty Waffle

What are you talking about Prof?

But what exactly does mobile friendly mean and how will it benefit your ticket sales and performance?

The coding team at Participant.co.uk saw that none of our competitors could offer a fully mobile optimised event and course management solution for their customers, infact, they don't offer many of the products we have as we discussed recently here.

So what we have done is to allow your ticket website to fit and change to what ever size screen it is displayed on. This mobile optimisation allows 24/7 access to your content on a range of devices, so customers can register or buy tickets with ease.

Show me the facts!

According to Pingdom; the mobile share of internet has increased by 183% between 2010-2012. What's more, 90% of adults who own a smartphone say they use it predominantly to browse online content & check their emails.

In Europe, we are the biggest growth sector bar the Asian market for mobile traffic and transactions. In essence, we want our customers to reach the widest audience possible as 95% of mobile users search products with their phone and 22% then proceed to purchase products online.

Mobile share of web traffic

	2010	2012	Increase 2010-2012
Africa	5.81%	14.85%	155.59%
Asia	6.1%	17.84%	192.46%
Europe	1.81%	5.13%	183.43%
North America	4.71%	7.96%	69.00%
Oceania	2.88%	7.55%	162.15%
South America	1.46%	2.86%	95.89%
Worldwide	3.81%	10.01%	162.73%

Image courtesy of Pingdom

To summarise, mobile optimised websites not only make your ticket selling website look good, it also saves your customers energy and that of their mobile phone! How about that. You can read more on the benefits of mobile optimised websites on mobile phone battery life click here. If you would like to read more about purchase behavior of customers on mobile websites you can find more information here. We hope you have enjoyed this brief insight into the benefits of mobile optimised web page.

Have a great weekend, & come visit us again at www.participant.co.uk.

Thank you for reading,

Prof. Participant